PANASONIC WAS THE STAR OF VIDEO RUSH

THE LARGEST AUDIOVISUAL CONGRESS IN GUATEMALA

The second edition of the event, designed specifically for audiovisual creators seeking to learn, be inspired, and connect with the industry, took place in Guatemala City on October 29 and 30.

Panasonic do Brasil, the company responsible for the Japanese brand's operations in Latin America, participated in the 2025 edition of Video Rush, the largest audiovisual congress in Guatemala.

For two days, audiovisual creators gathered at the Dick Smith Theater, organized by its official representative, Picacia. The event was sponsored by Panasonic Lumix, which showcased its portfolio and had a strong presence at Video Rush for the second consecutive year.

"The event was very well organized, with simultaneous talks in different locations that covered various topics and generated a lot of interaction among participants," said Marcelo Meirelles, Business Development Manager for Panasonic Brazil.

In addition, the executive explained: "We brought Lumix ambassador Daniel Cajal to a workshop and a conference. In addition to Daniel, our Lumix founder, José Figueroa, also led two workshops to introduce Lumix technology to the participants. At the end of Daniel's talk, we raffled off a G100D."

These were two unmissable days where national and international experts shared their knowledge so visitors could take their ideas to the next level. There were more than 15 national and international speakers, 14 free conferences, 12 practical workshops with professional equipment, and a grand closing keynote.